The 2019 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2019 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Subaru of Little Rock dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Puppy up
Arkansas Childrens hospital

 Subaru Love Promise Heart

Love Promise Stories from Subaru of Little Rock

Subaru and Subaru of Little Rock believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Subaru Delivers  –  Randi M

CareLink's Meals on Wheels program uses our donated Subaru Outback to deliver meals every week day. To one gentleman on the Subaru's weekly route, the driver is the only person he sees in a day. Subaru helps CareLink deliver meals and friendly visits to those who are isolated and might not know where their next meal would come from if it weren't for Meals on Wheels.


On June 27, 2018, Subaru of Little Rock and The Leukemia & Lymphoma Society (LLS) Arkansas Division partnered for Subaru’s Love to Care program and brought blankets, craft kits and messages of hope to cancer patients at the UAMS Myeloma Institute. UAMS Myeloma Institute staff lined up to help Cecil Turner and Corey Haydar of Subaru of Little Rock along with Bryan Turley of the LLS Arkansas Division deliver boxes of blankets and warm messages to be distributed to patients at the center. Patient Ed Tinsley commented, “It’s great that Subaru is in the community doing acts of kindness. Many times patients are cold and it’s nice to have a warm blanket to comfort you during treatment.” UAMS Myeloma Institute Director, Dr. Gareth Morgan, addressed the crowd before blankets were dispersed about a patient that works for Subaru of Little Rock and how wonderful it was to have Subaru give back to the cancer community. Will Jennings of Subaru of Little Rock is in remission from Multiple Myeloma and was unable to be at the Subaru Loves to Care day because he was selling a new Subaru! Cecil Turner commented, “Will really wished he could be here to honor other patients and the wonderful services provided by the UAMS Myeloma Institute.” Will did, however, write a message of hope to other patients: “Keep your head up and your mind strong. The mind and your attitude control everything. Our prayers are with you. The close-knit community of patients, doctors and nurses at the UAMS Myeloma Institute were extremely grateful for the donation from Subaru. Thank you to Subaru for sharing the love!

New Subaru Replaces Old Vehicle  –  Randi M

CareLink was recently able to replace an old Meals on Wheels delivery vehicle because of the new donated Subaru Outback. The old delivery vehicle, a Crown Victoria, did not have air conditioning. Our drivers were braving Arkansas' hot summers with no A/C until we were able to upgrade them to a new Subaru!

Keeping the Wheels Turning  –  Randi M

CareLink's Meals on Wheels program is facing more demand than we have funding to fulfill. Last Fall, for the first time in over a decade, we had to implement a waiting list to receive services. We also desperately needed to replace a vehicle in our fleet. Thanks to the donation of a Subaru Outback to CareLink's Meals on Wheels program, the waiting list was not as long as it would have otherwise been had we purchased a new vehicle. Thanks to Subaru, we were able to continue serving Frank, age 92, who said "I wouldn't have lunch most days, if any, if it were not for Meals on Wheels".


Subaru of Little Rock and The Leukemia & Lymphoma Society (LLS) delivered blankets to the Myeloma Institute patients at UAMS in Little Rock, Arkansas July 26, 2017. Dr. Morgan explained it may seem silly to hand out blankets in July, but the patients in the Infusion Center were always cold. He talked about how much LLS does for his patients at the Myeloma Institute, and how much he appreciated Subaru of Little Rock providing the blankets for the patients. We met with a few families getting treatment that shared their stories. One couple, retired military from Baton Rouge, LA drive all the way to Little Rock for treatment because "UAMS is the best in the country!" A couple, from Cabot, AR, are so glad UAMS is so close to home! Another couple from Cabot told us they have benefitted from grants they received from LLS to help pay for medication and are so grateful. The impressive part of the visit was instead of going into much detail about their illness and what they had been through, all three couples spent more time telling us how wonderful UAMS is and the care they get from Dr. Morgan and the staff. They said even though it’s a huge center, the staff makes them feel like family. They were all very complimentary of Subaru of Little Rock for taking the time out of their busy schedules to do something special for the patients in the clinic. Thank you Subaru of Little Rock for partnering with us and showing you care for the patients at the Myeloma Institute at UAMS!

Tour de Toad  –  Julie P

For the last 11 years Literacy Action of Central Arkansas has hosted a bike ride in conjunction with Toad Suck Daze. Tour de Toad is one of our biggest fundraisers, and this year Subaru not only sponsored us, they also allowed us to use two of their awesome Crosstreks as pace cars. We are a small nonprofit with a big mission. Literacy Actions serves over 500 students a year. Without Subaru's ongoing support we would only be able to serve a fraction of these students. Subaru of Little Rock simultaneously helped promote healthy lifestyles and helped make a big dent in illiteracy. P.S. We love Subaru SO much half of our staff owns one!

Woofstock Arkansas 2014  –  Robin B

We were proud to partner with Needy Paws Animal Shelter & Humane Society of Johnson County as a presenting sponsor of the 2014 Woofstock Arkansas. We love animals of all kinds and look forward to our customers and friends stopping by with their pets!

Tour de Rock  –  Danelle L

A new partnership for 2014, we were glad to work with CARTI (Central Arkansas Radiation Therapy Insitute) as a sponsor of their Tour de Rock. Over 1000 riders had their choice of of 30, 50, 68 or 100 mile bicycle ride distances, raising money and awareness for CARTI's efforts in the fight against cancer. Each year, CARTI treats over 22,000 patients throughout Arkansas. We look forward to a continuing partnership with CARTI and the Tour de Rock!

Riverside Subaru Proudly Partners with the Academy at Riverdale  –  Timothy T

As a part of the 2014 Share the Love Event Riverside Subaru partnered with The Academy at Riverdale. The Academy is a local, non-profit that was created in 2003 for the development and care of children with special needs. As a part of the Share the Love event employees from Riverside assisted the staff with their annual Christmas Pageant. In addition, Riverside Subaru volunteers helped serve lunch during the friends and family Thanksgiving luncheon.

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